Case studies built around outcomes.
Read how SCRAFT thinks through constraints, builds the system, and turns creative, media, and software work into measurable business progress.
5+
Peak ROAS
Tomahawk Tools
₹2L+
Ad revenue / month
₹1K
Daily ad budget
From a dormant online store to a ₹2 lakh/month Google Ads channel
An offline tools brand with a dormant online store: ₹1,000 a day in budget, 5+ ROAS, and ₹2 lakhs a month in revenue to show for it.
- Peak ROAS
- 5+
- Ad revenue / month
- ₹2L+
- Daily ad budget
- ₹1K
Blended across Shopping and Performance Max campaigns.
From a channel that previously contributed zero revenue.
About $14 a day, a tight ceiling for the tools category on Google.
Real accounts. Real numbers.
- Google AdsD2C · Power Tools
5+
Peak ROAS
Tomahawk Tools
₹2L+
Ad revenue / month
₹1K
Daily ad budget
Google AdsShopping CampaignsPerformance MaxD2C · Power ToolsTomahawk Tools: From a dormant online store to a ₹2 lakh/month Google Ads channel
An offline tools brand with a dormant online store: ₹1,000 a day in budget, 5+ ROAS, and ₹2 lakhs a month in revenue to show for it.
View case study - Meta AdsD2C Fashion
10×
Revenue in 90 days
Fashion Floor India
4.4×
Average ROAS
₹10L
Peak monthly revenue
Meta AdsD2C FashionE-commerceUGC StrategyFashion Floor India: Revenue grew 10× in one quarter
Fashion Floor India came to us with a working Meta Ads account and a 3× ROAS. With 100+ SKUs and a strong UGC pipeline, we structured their funnel and scaled it into their best quarter ever.
View case study - Meta AdsF&B · Restaurant launch
3 mo
Consistent revenue growth
Vincenzo Capuano
₹3–5L
Media spend / month
Jul 2026
India debut
Meta AdsYouTube AdsRestaurant LaunchFounder-led VideoVincenzo Capuano: Building hype before the first pizza was served
World Pizza Champion Vincenzo Capuano was opening his first-ever India outlet. SCRAFT built the pre-launch awareness engine that packed the doors on Day 1 and fuelled revenue growth month after month.
View case study - Meta AdsD2C · Health & Wellness
2×+
Revenue growth
Olixir
10+
SKUs
Active
Ongoing partner
Meta AdsWebsite RedesignConversion OptimisationD2C · Health & WellnessOlixir: Wood-pressed oils that doubled their online revenue
Olixir makes premium cold-pressed, wood-pressed oils the traditional way: no heat, no chemicals. We built the ads and rebuilt the store to turn that story into sales.
View case study
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